Background - continued

Background - continued

(Continued from Background page)

Several times I have been retained by established companies to assist them in creating a new MLM channel of distribution for their established line of products.

Sometimes, we (my consulting group) have entered into longer term consulting relationships to help companies through their first year of business which can be the most critical year in terms of success and survival. Lets face it, if you can't stay in business for at least one year then any long range strategic plans are worthless.

And that brings us to today.

Today, the Direct Sales industry has matured into a very powerful channel of distribution for almost any kind of product or service. Almost everyone has heard of Amway, Herbalife, or Mary Kay because their success has made their names household words.

The stories of new MLM companies and their incredible corporate growth and remarkable Distributor incomes have fueled the industry and surrounded it with an aura of excitement and positive expectations seldom seen in other businesses.

These positive expectations or motivators include a better lifestyle, lucrative financial rewards and personal recognition amongst their peers.

Ocasionally, Distributors want to start and own their own company, like the owners of Amway, who left one company to start one of their own and they became Billionaires.

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Most new companies are started by Distributors/Representatives or entrepreneurs of other companies who understand sales and marketing very well.

However, starting up a new Direct Sales/MLM company correctly usually requires outsourcing some assistance in

areas outside of sales and marketing expertise.

Some of the areas are: legal compliance, compensation plan design, graphic arts design, copywriting, back office software solutions, product development & packaging and computer technology. These are the main areas where specialists are required in order to accomplish the tasks necessary to get started correctly.

Thats where we (Rich S. Bell & Associates) fit into the picture. Our speciality is in facilitating and assisting in the process of starting up new Direct Sales/MLM companies. We have strategic relationships with some of the best professionals in the industry who we know through experience can do the best work at a fair price.

In that regard, we welcome you to give us a call, or E-mail us if you have any questions about our services.

We wish you success.

Most of the work that we do is on a non-disclosure basis and therefore very confidential.

What we can tell you is that we have worked with the following companies at different times and in different capacities: Freelife, Nutri-System, LoCarb5, MetroCall, Envirotech, PrimeQuest, Rexall, NSA, Pro-Vita, LightForce, Lume', Matol Botanical, FoundValue, and Seyforth Laboratories, to name a few. As I'm sure you can understand, the nature of my business requires complete confidentiality with our clients.

Please, feel free to call us to discuss your project. We look forward to helping you and your company.

THANK YOU FOR VISITING US.